Influencer marketing with real measurement
We define each creator's role, audience and contribution to the business instead of stopping at an impressions report.
CROSS-MEDIAFOR BRANDSBUILT TOMOVE.
Automotive specialists connecting strategy, creative, content, creators, experiences, media and data to build campaigns that work across every channel.
Tell us your challengePRRR STUDIO — CROSS-MEDIA FOR BRANDS BUILT TO MOVE.
This is where our way of creating begins
Automotive is culture, design, technology and community. Performa was born to bring that world into contemporary culture and turn specialist knowledge into strategies, content and experiences people want to live and share.
We specialise in automotive and work with brands in other sectors under the same principles: one strong idea, a cross-media system and measurement from day one.
Two names, one system
Performa©Studio, our corporate identity. PRRR©STUDIO, our cultural identity. (Pronounced Perrrforma.)
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Production designed to travel
One central idea built to become film, social, paid, CRM, PR and content for the retail network.
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Paid social with systematic A/B testing
We test formats, messages and audiences to learn and optimise while the campaign is live.
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Events and experiences
Test drives, pop-ups and launches designed to create participation, content and brand relationships — not just attendance.
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Specialism with cultural relevance
We understand the sector, its communities and its codes, building relevance without falling into automotive clichés.
Automotive from the inside / Cross-media
Culture first. Channels second.
Connecting with people who live and breathe cars means looking beyond the product. We turn that knowledge into content, experiences and campaigns that travel without losing authenticity.
Product strategy
Turn design into desire
Identity and content
Build a recognisable image
Culture and experiences
Connect product and place
Performance and activation
Turn performance into a story
Slide 1 of 4: Turn design into desire
STRATEGY — CONTENT — SOCIAL — PAID — TALENT — EVENTS — COMMUNITY
What we do
Six capabilities we activate independently or as one cross-media team.
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Strategy and brand
Brand and business diagnosis, positioning, campaign planning, content and creator strategy, customer journeys, analytics and distribution-network consulting.
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Content, social and paid
Creative concept and direction, film and photography production, social media, multi-platform paid media and content systems adapted to each channel.
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Talent, events and community
Talent selection and representation, creator campaigns, events and activations, collaborations, brand experiences and community building.
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Email marketing and automation
CRM and lifecycle marketing: newsletters, automated flows and segmentation that support the customer beyond the campaign.
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Paid media and performance
Google Ads, Meta Ads, TikTok, LinkedIn and YouTube Ads, retargeting and ROAS/CPA optimisation, with systematic A/B testing by product and audience.
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Tracking, analytics and attribution
Tracking implementation, bespoke dashboards, attribution models and continuous testing — measurement as part of execution, not just the final report.
PRRR© Journal
Stories that begin when the engine starts
Cars, roads, garages and communities: our Journal for people who live and breathe car culture.
Speed with purpose: why we still go out for a drive
It is not about going faster. It is about choosing a road, listening to the car and enjoying every kilometre again.
Luxury before the engine starts
The feeling of a special car begins with the weight of a door, the touch of a control and the way everything falls to hand.
The road is culture too
Landscape, cities and new forms of mobility also shape how we see and experience the automobile.
ONE POINT OF CONTACT. A BESPOKE TEAM. MEASUREMENT FROM DAY ONE.
Let's talk about your project
Let's get started
Tell us the challenge, the channels or where you are starting from. We'll reply within 48 hours.